Indonesian tire manufacturer PT Gajah Tunggal Tbk has successfully been listed among “The Top 100 Most Valuable and Strongest Indonesian Brands 2021”, as released by Brand Finance, a leading independent global brand valuation consultancy.
“Congratulations to PT Gajah Tunggal Tbk on achieving this accomplishment in the ‘Top 100 Indonesian Most Valuable Brand GOLD’ category. We hope that in 2022, the Gajah Tunggal brand will achieve even better performance in supporting the business growth of PT Gajah Tunggal Tbk and be able to compete with world-class companies included in the Brand Finance Global 500 Most Valuable Brands ranking,” said Jimmy Halim, Managing Director of Brand Finance.
During the virtual award ceremony, Leonard Gozali, Head of Marketing Division of PT Gajah Tunggal Tbk, expressed his appreciation to Brand Finance Indonesia for its market research, as well as to loyal customers of Gajah Tunggal products. According to Leonard, customers are always the top priority, as they enable the company to conduct various initiatives, including research aimed at improving tire quality to better meet consumer needs.
“Through our four product brands GT Radial (PCR), IRC (MC), GITI (TBR), and Gajah Tunggal (BIAS) we have successfully become a trusted tire supplier for ATPM as an OEM tire and export our products to more than 90 countries worldwide,” Leonard explained to the media on Monday (February 14, 2022).
In addition, Leonard highlighted the company’s commitment to providing easier access to its products and services. “Currently, customers can access our offerings through the Speedwork Autocare online application, as well as offline through our official retail stores, namely Tirezone and TireXpress for car tires, and MotoXpress for motorcycle tires. These retail networks are now spread across various regions in Indonesia,” Leonard added.
